Privacy Policy

Introduction

At Vitality & Glow Wellness Store, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website vitality-glow.cz or make purchases from our wellness products catalog.

By using our website and services, you consent to the data practices described in this policy. If you do not agree with the terms of this privacy policy, please do not access or use our website.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Create an account or make a purchase
• Subscribe to our newsletter
• Contact us for customer support
• Participate in surveys or promotions
• Leave reviews or testimonials
• Download wellness guides or resources

This information may include:

• Contact Information: Name, email address, phone number, mailing address
• Account Details: Username, password, account preferences
• Payment Information: Billing address, payment method details (processed securely through our payment processors)
• Profile Information: Wellness goals, preferences, interests
• Communication Records: Messages you send to us, feedback you provide

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage patterns:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on pages, click patterns, search terms
• Location Data: General geographic location based on IP address
• Cookies and Tracking: Session cookies, persistent cookies, web beacons, similar technologies

How We Use Your Information

We use the information we collect for various purposes, including:

Service Provision and Support

• Processing and fulfilling your orders for wellness products
• Creating and managing your customer account
• Providing customer service and support
• Sending order confirmations, shipping updates, and delivery notifications

Communication and Marketing

• Sending promotional emails about new products, wellness tips, and special offers
• Personalizing your shopping experience and product recommendations
• Conducting surveys to improve our products and services
• Responding to your inquiries and providing customer support

Business Operations

• Analyzing website usage to improve user experience
• Detecting and preventing fraud, abuse, or security incidents
• Complying with legal obligations and enforcing our terms of service
• Conducting internal business analytics and reporting

Information Sharing and Disclosure

We respect your privacy and do not sell, rent, or lease your personal information to third parties. We may share your information only in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist us in operating our website and business:

• Payment Processors: Secure payment processing for your purchases
• Shipping Partners: Delivery services to fulfill your orders
• Email Service Providers: Managing our newsletter and customer communications
• Analytics Services: Understanding website usage and improving user experience
• Cloud Storage: Secure data storage and backup services

Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Valid legal processes, such as court orders or subpoenas
• Government investigations or regulatory requests
• Protection of our rights, property, or safety, or that of others
• Investigation of fraud or security incidents

Business Transfers

In the event of a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of the business transaction. We will notify you of any such change in ownership or control of your personal information.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and analyze website usage. Cookies are small files stored on your device that help us:

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality, including cart management and checkout process
• Performance Cookies: Help us understand how visitors interact with our website to improve performance
• Functional Cookies: Remember your preferences and provide enhanced features
• Marketing Cookies: Used to deliver relevant advertisements and measure campaign effectiveness

You can control cookie settings through your browser preferences. However, disabling certain cookies may affect website functionality.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

Security Measures

• Encryption: SSL/TLS encryption for data transmission and storage
• Access Controls: Restricted access to personal information on a need-to-know basis
• Regular Monitoring: Continuous monitoring for security vulnerabilities and threats
• Secure Infrastructure: Protected servers and data centers with physical security measures
• Employee Training: Regular security awareness training for all staff
• Incident Response: Procedures for responding to security incidents

Data Breach Notification

In the unlikely event of a data breach that affects your personal information, we will notify you and relevant authorities as required by law, typically within 72 hours of discovery.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability

• Request access to the personal information we hold about you
• Receive a copy of your data in a structured, commonly used format
• Review how your information is being used

Correction and Deletion

• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal retention requirements)
• Withdraw consent for processing where applicable

Communication Preferences

• Unsubscribe from marketing emails using the link in any email
• Opt out of promotional communications
• Manage your notification preferences in your account settings

To exercise these rights, please contact us at [email protected] or call +420 475 01 01 10.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. Our retention periods include:

Retention Periods

• Account Information: Until account deletion or after 3 years of inactivity
• Order Information: 7 years for tax and accounting purposes
• Customer Service Records: 3 years after resolution
• Marketing Data: Until you unsubscribe or withdraw consent
• Website Analytics: 26 months for aggregated data

We may anonymize or aggregate your information for research, analytics, and business purposes, in which case it is no longer considered personal information.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers, including:

• Standard contractual clauses approved by relevant authorities
• Adequacy decisions by the European Commission
• Certification schemes and codes of conduct
• Binding corporate rules for intra-group transfers

Children's Privacy

Our website and services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can delete such information from our systems.

Third-Party Websites

Our website may contain links to third-party websites, including social media platforms and partner wellness resources. This privacy policy does not apply to these external sites. We encourage you to review the privacy policies of any third-party websites you visit, as we are not responsible for their privacy practices or content.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will:

• Notify you via email if you have an account with us
• Post a prominent notice on our website
• Update the "Last Updated" date at the bottom of this policy
• Obtain your consent for material changes where required by law

We encourage you to review this privacy policy periodically to stay informed about how we protect your information.

Contact Us

If you have any questions, concerns, or requests regarding this privacy policy or our data practices, please contact us:

You may also contact our Data Protection Officer directly at [email protected] for privacy-related inquiries.